FEATURED CASE STUDY

Kiasu Group approached us with a significant challenge - the development of four new websites alongside the implementation of a refreshed company branding system. The main hurdle was to align the separate entities within Kiasu Group under one cohesive branding scheme. Our task was to create a visually appealing yet practical system that would effectively communicate the company's services and resonate with their internal teams. Each website needed to showcase the distinctiveness of the individual companies within Kiasu Group while maintaining a consistent overall branding.

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RYSE FINANCE

CHALLENGE

RYSE Finance came to Full Send for assistance in launching their strategic bridging finance business. The business wanted to creatively stand out in a competitive market whilst also appealing to high end investors.

RYSE Finance sought brand development and a website design to establish a commanding presence in the competitive bridging finance sector. As a new entrant to the market, they needed a brand identity that would immediately convey professionalism, reliability, and financial expertise to both potential borrowers and sophisticated investors. Full Send was tasked with creating a cohesive brand strategy and digital presence that would differentiate RYSE from traditional lenders while building trust with their target audience.

CREATIVE

BRAND DEVELOPMENT

Through in-depth market research and stakeholder interviews, Full Send developed a sophisticated brand identity that positioned RYSE Finance as a premium, forward-thinking lender in the bridging finance space. The agency created a distinctive visual language featuring an upward-moving motif that symbolised growth and ascension, complemented by a contrasting colour palette of bright purple and black. The brand launch included bespoke marketing collateral to resonate with high-net-worth investors and property developers.

DIGITAL

WEBSITE DESIGN & DEVELOPMENT

Full Send designed and developed a strategic website that prioritised user trust and clarity through a clean, sophisticated design. The goal being to immediately establish credibility with prominently displayed information about the business, lending statistics, and team expertise. Case studies were thoughtfully integrated into the user journey, showcasing successful deals through engaging visuals and concise narratives that demonstrate RYSE Finance's track record.

The website's responsive design ensures a seamless experience across all devices, while the carefully crafted content hierarchy allows visitors to quickly grasp RYSE's value proposition and lending capabilities within moments of arriving on the site.