MS LENDING GROUP
CHALLENGE
MS Lending Group provides bridging finance for residential, semi-commercial, and commercial properties. With the ability to offer funds within 24 hours, MS Lending Group wanted to leverage their quick turnaround time as an advantage through Google search.
The challenge for Full Send was to devise a strategy that would boost MS Lending Group's online visibility for key bridging finance terms and outperform their competitors in organic search results.
RESULTS
ONLINE TRAFFIC
+1000% VISIBILITY IMPROVEMENT
BRAND AWARENESS
+300% KEYWORDS GROWTH
ONLINE ENQUIRIES
+50% INCREASE IN LEADS
SEARCH ENGINE OPTIMISATION
Full Send implemented a comprehensive SEO strategy to drive growth in keyword rankings, web traffic, and leads for MS Lending Group. Our efforts resulted in significant success, securing prominent positions on Google's first and second pages for crucial search terms such as 'hmo bridging finance' and 'bridging loan no valuation'.
We conducted thorough keyword research to identify high-value terms relevant to MS Lending Group's target audience and services. This ensured that our optimisation efforts aligned with the search intent of potential customers. We developed a content strategy that focused on creating informative and engaging content around key bridging finance topics. This included blog posts, articles, and guides that not only helped improve organic visibility but also positioned MS Lending Group as an industry expert, driving organic traffic to their website.
Through our SEO strategy, MS Lending Group experienced significant growth in keyword rankings, resulting in increased organic visibility on Google's first and second pages. This increased search visibility not only drove more web traffic to their site but also resulted in a boost in qualified leads, promoting MS Lending Group's position as a leading provider of bridging finance in the residential, semi-commercial, and commercial property markets.
