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FEATURED CASE STUDY

BBS

BBS Law, a reputable legal firm with offices in Manchester and London, has a long-standing reputation for its exceptional expertise in commercial and property law. As the firm experienced rapid growth and expanded its team to nearly 70 professionals, it became crucial to overhaul its brand and digital presence to reflect its evolving ethos and establish a cohesive image. The challenge for BBS Law was to undergo a comprehensive brand and website transformation.

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LETTERONE

CHALLENGE

LetterOne, a global investment business, needed a complete digital transformation to reflect its evolving identity as a forward-thinking private equity firm. Their existing online presence lacked the sophistication, clarity, and impact required to engage their core audience of successful entrepreneurs, visionary CEOs, and influential international business leaders.

The challenge was to create a modern, intuitive, and high-impact digital experience that would not only elevate the LetterOne brand but also clearly showcase its investment philosophy and diverse portfolio.

TESTIMONIAL

Full Send demonstrated exceptional responsiveness and dedication throughout our website redevelopment project. Their team integrated seamlessly with ours, consistently delivering solutions that aligned perfectly with LetterOne's vision. They didn't just execute tasks – they truly understood our goals and worked as an extension of our organisation. The successful launch of our new website is a testament to their commitment to excellence.

JOSH HARDIE LetterOne

DIGITAL

WEBSITE DESIGN & DEVELOPMENT

LetterOne required a complete overhaul of its digital presence to align with its identity as a global private equity firm committed to partnering with exceptional business leaders. Their legacy website lacked clarity, functionality, and the ability to effectively communicate the scale and vision of their investments.

We partnered closely with LetterOne’s leadership and communications teams to understand the brand’s core values, target audiences, and strategic goals. Through stakeholder workshops and content audits, we mapped out a user-centric information architecture that balanced brand storytelling with functional clarity.

The new site architecture highlights their investment portfolio with clean, structured pages for each business, paired with visuals, impact statements, and sector-specific context. A dynamic news section provides regular updates on portfolio companies and market commentary, while a dedicated reports library ensures investors and stakeholders can easily access key financial and ESG documentation.